Young entrepreneurs & new concepts | Samy’s Gourmet Sandwiches, restaurant Aan de Zweth and restaurant Notable
11-3-2025
Every day, we spot fun, new concepts. This week, three new concepts from Voorschoten, Schipluiden and Echt. Samy’s Gourmet Sandwiches in Voorschoten has a menu of freshly prepared sandwiches with a surprising twist! The business is owner Jessamy’s dream and her absolute favourite sandwich on the menu is the Satay sandwich with chicken thigh, peanut sauce, coleslaw, sambal and crispy onions on farmer’s bread. In Schipluiden, restaurant Aan de Zweth has been taken over by young entrepreneurs: chef Justin Koopman and hostess Indy Chiron Akkermans. We like their special menu to celebrate the former chef Joris Peters and the new chef, this month. And in the South of the Netherlands in Echt, in an old roof tile factory, restaurant Notable has opened. At their chef’s table you will experience the hospitality, craft and creativity of chef Vital Awick and sommelier Adriaan Visser.
We wish these entrepreneurs and their teams a lot of fun and success with their concepts. More information below!
Trends we spotted | Week 06
10-2-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Spotted on the Instagram account of our favourite baker Dominique Ansel, Pinkglow Pineapple. Unfortunately only available in the US and Canada but Del Monte is about to introduce a Rubyglow Pineapple in Europe.
- Spotted on Instagram in NYC – a Singles Anti-Valentine’s event or a Singles Valentine’s Party.
- Greyscale is an edible art activation by Brazilian artist João Loureiro in a collab with Piccolina Gelateria at MPavilion in Melbourne. Choose from six gelato flavours that are all different shades of grey. Inspiration for ice cream parlours around the world?
- Perfect pairings of Detroit-style pizzas and burgers by Emmy Squared Pizza and BERO, non-alcoholic beer. Recently we also spotted a wine-pizza pairing. Inspiration for local collabs?
- Areas opens the world’s first robotic restaurant with Artificial Intelligence, called Self, on Barcelona airport.
- Claridge’s Bakery set to open this summer with Richard Hart as the executive baker & creative director. With a focus on British classics like Bloomers, Granary Loaves, Jam Tarts and Custard Tarts, as well as Hart’s globally renowned sourdough breads.
- Maybourne recently announced a 2027 opening for its newest development in the Parisian quarter of Saint-Germain-des-Prés, The Maybourne Saint-Germain.
Enjoy reading!
Trends we spotted | Week 05
3-2-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- We came across a Swiss-based company, KITRO which is tackling the global issue of food waste.
- An interesting article on eHotelier – The Hotels Network launched Swaps, personalized hotel website experiences.
- Collaboration between two iconic hotels – Iconic Tuscan hotel, Il Pellicano travels to Claridge’s Restaurant for week long residency.
- Great Valentine’s Day inspiration from the Belgian Otomat chain – candlelight dinner with a firestarters matchbox and, of course, heart-shaped pizzas.
- On the Instagram account of restaurant and lunchroom Da Kepello in Panningen, we came across another dessert board! Also great way to serve desserts for Valentine’s Day.
- Fletcher Hotel-Restaurant De Oude Gevangenis Alkmaar opened last Saturday, February 1st. You can spend the night in a former prison!
- Ruby Hotels will open its first project in Hungary at the end of 2026! The Budapest project is located in the iconic Corvin Palace, Budapest’s oldest department store and a listed building from 1926.
- In March, Cinema Culinair will descend on Antwerp and Ghent with its film-food events from the 12th until the 30th of March. Enjoy both the film and the food from the film!
Enjoy reading!
Star chef Enrique Limardo cooks at Hilton Amsterdam in honour of the Chocolate Festival
23-1-2025
From a special cocoa menu to a full evening with star chef Enrique Limardo himself. Hilton Amsterdam has been a partner of the annual Chocolate Festival Amsterdam for 12 years. This year, the hotel is organising a number of culinary experiences and events focusing on the versatility of cocoa. For this, they joined forces with Venezuelan star chef Enrique Limardo.
2 minutes read
Trends we spotted | Week 01
3-1-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- McDonald’s Australia Squid Game meal brings a familiar item from the series into reality. It comes with a DALGONA Candy.
- KFC combines chicken and sauce with new concept ‘Saucy by KFC’. It opened in December in Orlando.
- This Valentine’s Day, Whataburger is giving one lucky couple the ultimate prize: a Whatawedding at its Las Vegas location on Friday, Feb. 14, 2025.
- Four Seasons celebrates the year of ‘The Snake’ with a journey of innovation and festive traditions.
- We think a ‘Doggy treat food truck’, like the Mobile Barkery in San Diego is a great idea! We and lots of other dog friends and owners would love to buy a hot drinks and dog cookies at ‘off-leash’ areas.
- Angel Shot App LLC recently announced the launch of their new, innovative mobile safety app for nightlife patrons and hospitality establishments.
- Making Dry January more tasteful with the herbal blends in WishGarden Herbs mocktail kit.
- The 2025 outlook for the 0.0 category looks positive, but still has some social barriers to overcome. Thus Heineken® 0.0’s new campaign says alcohol-free should be reason-free.
Enjoy reading!
Young entrepreneurs & new concepts | Don Utrecht, Daruma Crêpe and BunBun Amsterdam
28-11-2024
We spot fun, new concepts every day. This week: Don Utrecht, where you can enjoy coffee made with Neapolitan Kimbo beans and tasty Italian panninis, luxury sandwiches, salads and pastas. Daruma Crêpe where they make the Instagrammable ‘Crème Brûlée Crêpe’ and more; they have opened a shop in the Nishimarket in Rotterdam and have pop-ups in Amsterdam and Leiden. BunBun sells croissant buns in the centre of Amsterdam. They make 7 Bun flavours, 3 savoury and 4 sweet, every day.
We wish all these entrepreneurs and their teams lots of fun and good luck with their new restaurant, pop-ups and bakery, more details below!
Reading time: 2 minutes
Food & Events Essense | Characteristically rebellious on a gastronomic level in the catering industry
31-10-2024
Jeroen Robberegt and Jasper Gronert bring exceptional culinary experiences with the new Food & Events Essense. They will create extraordinary experiences with their clients. That’s how they do it at Essense – the high-end catering company that wants to set a new standard in the field of culinary events.
Reading Time: 1 minute
Trends we spotted | Week 42
21-10-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- New restaurant & bar Celest, located on the top floors of the Zalmhaven in Rotterdam, is opening soon. They announced their new culinary team with Michelin experience.
- As of July 2026, California will be the first state to ban Sell-By Dates, they will change it to “Best if Used By” to indicate peak quality, and “Use By” to designate food safety.
- A new restaurant opened in the historic Grand Central Terminal’s Vanderbilt Hall in NYC: the Grand Brasserie.
- Flaky Pastry Croissant Co., Dubai’s first gourmet Croissanterie, serves ice cream in croissant cups and cones!
- At the 1 rue Rennequin, 75017 Paris, you can find the Tiramisserie.
- Till December 31st fans can visit the 007 themed Bar & Boutique in the Burlington Arcade in Mayfair, London.
- Dog Haus X Jake Paul, the influencer takes an interest in the award-winning national restaurant & sports bar brand. He will be joining the Board of Directors and will become a 25-units franchisee.
Enjoy reading!
Hawaiian | The best student of the class
9-9-2024
While schoolgoers have started a new school year full of healthy resolutions, Hawaiian, the Belgian poké bowl chain, is celebrating a new milestone. After six years, Hawaiian has become the best student in class with as many as 45 restaurants across Belgium and the Netherlands. In 2024, the chain continues to grow rapidly, with plans to open 15 new branches, and most of which are in the Netherlands.
2 minutes read
Trends we spotted | Week 30
29-7-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- A sustainability focused food wholesaler for restaurants in London, Collectiv Food, created a new way of delivery, cutting emissions by 75% compared to competitors.
- State of Play Hospitality, an operator of tech-enhanced social entertainment concepts, signs lease to open a flagship ‘Flight Club’ in Manhattan, NYC.
- Croicheese or cheesecake croissant anybody?
- One litre buckets with Aperol Spritz or other cocktails at beach bar Stella Marina in Monterosso, Italy.
- Pop-up Wingstop restaurant in Paris during the Olympics! Wingstop is known for its cooked-to-order chicken wings, iconic flavors and housemade ranch.
- Kaylin + Kaylin Pickles sell pickles and they even had a pickle tasting station in LA. Now they opened a stand at the Farmers Market from which they sell Pickle Boats!
- Private aviation leader Flexjet, and London’s most exclusive new hotel, The Emory, have recently announced a bespoke collaboration, designed to offer guests the ultimate airborne hotel arrival experience, included in their stay.
- Ruby Hotels opened their 19th location, in Florence, Italy. Ruby Bea Hotel is located in the same building as Ruby Dante Workspaces.
Enjoy reading!