New KLM Economy Class seats
KLM Royal Dutch Airlines introduced new seats in the economy class with a remarkable marketing campaign. The posters show passengers whithout seats, as if they are floating.
KLM Royal Dutch Airlines introduced new seats in the economy class with a remarkable marketing campaign. The posters show passengers whithout seats, as if they are floating.
Last March in Boston a “winter” restaurantweek was organised. This restaurantweek wasn’t only meant to eat out good and cheap, one could get discount for cinema- or theatretickets as well.
Hamburger restaurant ‘Norms’ came-up with a really nice commercial to focuse the consumers attention at Twitter and Facebook.
Coca Cola will focus more on social media. Under the guise of “be where the customer is” Coca Cola Marketing now focuses on Facebook among others. The key is to offer interesting online content, according to Coca Cola. It is supposed to work better than distributing free samples.
This moving winebar is part of Vini Del Monde, which does import Italian wines. This unique converted Piagge Ape can is also available for events, celebrations and parties serving the finest wines.
Research shows that an overnight stay at a hotel is the most desired Valentine’s gift. The city of Groningen in The Netherlands therefore launched a website where lovers with a webcam can make a message for their partner. After the partner has seen the message, they can book a hotel room in Groningen with one touch on the button.
Meeting Spot is the first Dutch demand-driven marketplace to meeting, convention and event venues.
Burger King changed its marketing strategy, and now focuses more on women. During investigation of “Super Fans” (frequent visitors to fast-food restaurants 9 to 10 times per month) the company discovered that 29% of the visitors is older than 50 years. The assumption that most guests are males between 18 and 34 years old turned out not to be true. Burger King now started a campaign aimed at the female “superfan”. In the US only.
Four Seasons hotels posted a poll on Facebook where people can vote what would be a truly romantic addition to a romantic stay.
In Zandvoort, The Netherlanfs, three restaurants (Laurel & Hardy, The Klikspaan and Fame) initiated the Bar Battle. For 1 week,12 teams take over a bar. The teams are judged on promotion activities, special offers professionalism and skills. There are teams of the police force, de local tourist information office, drivers and other groups.
With ambitions to double innovation, Taco Bell is sharing exclusive insights into its plan to R.I.N.G. The Bell for winning in the years ahead! The read more
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
KLM Royal Dutch Airlines introduced new seats in the economy class with a remarkable marketing campaign. The posters show passengers whithout seats, as if they are floating.
Last March in Boston a “winter” restaurantweek was organised. This restaurantweek wasn’t only meant to eat out good and cheap, one could get discount for cinema- or theatretickets as well.
Hamburger restaurant ‘Norms’ came-up with a really nice commercial to focuse the consumers attention at Twitter and Facebook.
Coca Cola will focus more on social media. Under the guise of “be where the customer is” Coca Cola Marketing now focuses on Facebook among others. The key is to offer interesting online content, according to Coca Cola. It is supposed to work better than distributing free samples.
This moving winebar is part of Vini Del Monde, which does import Italian wines. This unique converted Piagge Ape can is also available for events, celebrations and parties serving the finest wines.
Research shows that an overnight stay at a hotel is the most desired Valentine’s gift. The city of Groningen in The Netherlands therefore launched a website where lovers with a webcam can make a message for their partner. After the partner has seen the message, they can book a hotel room in Groningen with one touch on the button.
Meeting Spot is the first Dutch demand-driven marketplace to meeting, convention and event venues.
Burger King changed its marketing strategy, and now focuses more on women. During investigation of “Super Fans” (frequent visitors to fast-food restaurants 9 to 10 times per month) the company discovered that 29% of the visitors is older than 50 years. The assumption that most guests are males between 18 and 34 years old turned out not to be true. Burger King now started a campaign aimed at the female “superfan”. In the US only.
Four Seasons hotels posted a poll on Facebook where people can vote what would be a truly romantic addition to a romantic stay.
In Zandvoort, The Netherlanfs, three restaurants (Laurel & Hardy, The Klikspaan and Fame) initiated the Bar Battle. For 1 week,12 teams take over a bar. The teams are judged on promotion activities, special offers professionalism and skills. There are teams of the police force, de local tourist information office, drivers and other groups.
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