Innovative hospitality concepts map

5-4-2011

The hospitality is a dynamic, creative industry. There are daily reports of new concepts or awards for new companies and entrepreneurs. But where exactly are those companies? Branche organisation, KHN does put these companies together with you on this map.

 

Autocompleter of Google

1-4-2011

How is life when you are an autocompleter at Google? Google is making fun of us on the first of April! Watch this funny movie.

 

Google translate app for animals

1-4-2011

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Now it is possible to communicate with animals, according to Google. Nice attempt of Google, but this is obvious we are dealing with a joke. Watch the movie.

Heineken beerpad

1-4-2011

Heineken developed in cooperation with Philips the Heineken Senseo Bierpad. A special version of senseo; Philips SENSEO® Hot ‘n Cold® is required. Are you interested? Sorry, it is an April Fool’s day joke.

Green London city guide

1-4-2011

Greentraveller produced in association with VisitEngland a guide to Green London. A handy pocket-sized map that features eco-friendly restaurants, hotels, cafes and attractions in the capital. Copies of the leaflet are available free of charge at eight Tourist Information Centres in and around London and the leaflet is also downloadable as a pdf.

 

Commercial inspired by tweets

31-3-2011

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The latest marketing ploy of Kraft is Mac and Cheese TV. This commercial is  unique because it’s inspired by real life tweets of Kraft Macaroni & Cheese fans. These Mac and Cheese TV commercials are a game changer for interacting with loyal customers.

Dip Dip nuggets

30-3-2011

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McDonald’s promotes his famous McNuggets and its range of dip sauces by using the elevator to create illusion nuggets that were dipped into sauces. Watch the movie.  

CueMelon – seems to be a april fool

30-3-2011

Organic marketer Eosta, brings a new innovation into the markt. It is a cucumber, which has an orange colour inside and tastes like a melon. The cucumber is preservable up to 10 days. This seems to be a perfect april fool… 

 

Golf Digest Campaign

29-3-2011

 Golf Digest wanted to remind golf enthusiasts that they can improve their game with the magazine. So how can you disrupt the region’s biggest golf to get attention?

 

Virtual campaign

29-3-2011

The Lynx Effect in the UK  has lounged a campaign that has taken viral concepts to another level with their latest brand: the Lynx Fallen Angels Ambush. Various angels fell at the Victoria Station in London from the sky, onlookers tried to connect with the beautiful “virtuous” creatures on the screen. 

 

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