SocialStay – build your own hotelapp
13-5-2011
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SocialStay is a platform for hotels for building, managing and growing a custom mobile environment. SocialStay lets hotels create their own branded mobile apps in minutes. These apps are fully customizable and also automatically integrated with several social media. Hotels can easily notify the guests of discounts or other related special offers, feature as well a “wall” and a “Who’s Here?” section to help guests to connect with each other.
Pepsi Social Vending
3-5-2011
The Social Vending machine from Pepsi is connected to a computer network. People can buy a drink like on a normal machine, but they can give away a drink as well. Type the name and telephone number of the recipient on the touch screen and add a text message or personal video. The gift can be picked up at the nearest Social Vending machine.
Airline promotes in miniature
3-5-2011
Airline company Norwegian wanted to advert their new low priced flights to mediterranean destinations on a special way. On more than 30 locations in and around the center of Gothenburg they’ve placed little figures that express sunny vacation activities.
Leg advertisement
28-4-2011
The Donut Project. A guerilla campaign for Superette in New Zealand. By putting indented plates across the city at bus stops an park benches, those who sat down wearing short shorts or skirts walked away with the ad campaign ‘ Short Shorts on Sale’ imprinted on the back of their legs.
Travel through the internet with Magnum
20-4-2011
Magnum has created a new interactive ad game, where the user controls a woman traveling through the Internet. On this trip, the aim is to collect as much chocolates as possible. As a player you can control the woman to get the chocolates. During the journey you visit YouTube and websites from Dove, Saab, Spotify and Tiger of Sweden. Even if you’re quite used to modern interactive advertising, this advertising game has the absolute wow-factor.
Twister Restaurant in Kiev
19-4-2011
Do you need some inspiration for designing a restaurant? Check out The CoolHunter website for more inspirational pictures.
Inspiration from 2008: Citytours by Louis Vuitton
14-4-2011
In partnership with Soundwalk, Louis Vuitton organized in 2008 serveral audio-guided citytours in Beijing, Shanghai and Hong Kong. For € 12,= per person, you could enjoy of stories of theses cities. A nice example of brand stretching, when a company is focusing on new unexplored markets. Other examples of brand stretching, is the Armani hotel or the Ralph Lauren restaurant.
Inspiration from 2008: Louis Vuitton-Soundwalk
14-4-2011
In partnership with Soundwalk, Louis Vuitton organized in 2008 serveral audio-guided citytours in Beijing, Shanghai and Hong Kong. For € 12,= per person, you could enjoy of stories of theses cities. A nice example of brand stretching, when a company is focusing on new unexplored markets. Other examples of brand stretching, is the Armani hotel or the Ralph Lauren restaurant.
Dioss CanHead
13-4-2011
The top of a can hasn’t been used for branding and promotion yet. Until now. The Dioss CanHead is changing that. The Dioss CanHead is a printable polypropylene disc that can be applied on the can. This will give your brand a maximum visibility. Your brand on top! Materials and ink are completely safe and the disc can not be swallowed. A safe product that is even 100% recyclable.
Preview your hotel online at Room 77
13-4-2011
The new website Room77.com contains almost half a million hotel rooms. At the website, potential guests are able to virtually look at the view and surroundings of the room prior to their visit. Room77.com is using Google Maps and Street View.
