Fada Verde absinth soft drink

20-1-2012

Throughout the years absinth has developed a mythological status. The producers of Fada Verde keep the myth alive by creating an absinth soft drink. The name of the product is based on the the myth and refers to the appearance of a ‘green fairy’ while drinking absinth. Fada Verde contains an absinth extract and is alcohol-free. After Austria and Swiss it’s now available in the Netherlands as well. See the Fada Verde Absinth here.

 

Chummee gift

20-1-2012

Through the website of Chummee a gift can be sent to a friend who uses Facebook or Twitter. After the message has been sent the person receives a QR code, whereby the order can be retrieved in the chosen store. Chummee starts in Amsterdam, but will be soon expand throughout Europe.

Expensive tea grown in panda muck

19-1-2012

A Chinese entrepreneur An Yanshi quitted his job to produce world’s most expensive tea. The tea plant will grow in panda muck which he bought from a panda breeding centre. The tea will cost around 35.000 dollar per 500 grams. Despite the tea is yet untested he is thinking of expanding.

Book instead of toy with happy meal

18-1-2012

Research of the National Literacy Trust shows that one of three children in the UK does not own a book. Following this, McDonalds England is replacing books for Happy Meal toys. From now till the 7th of February a Happy Meal will include a book of Michael Morpurgo, which is called Mudpuddle Farm.

Lays win action

18-1-2012

Lay’s is organizing an action “Maak de Smaak” (Dutch for Make the Tase) in the Netherlands, after the success in 2010. New is that consumers can “Battle” online to help determine making three finals in August. The winning taste will be for sale as a limited edition for one year, beginning from November 2012.

How to use Kitchen tools by IKEA

17-1-2012

IKEA created a commercial to demonstrate how kitchen tools can be used. They also released an app that tells how the recipes must be made and how long you have to workout to eat a cake without gaining weight. There is also a site where you can participate to a sport contest. The person who burned the most calories wins kitchen tools. Watch the movie.

Braille burgers

16-1-2012

The burger restaurant Wimpy in South Africa developed braille burgers that are topped with sesame seeds. They did that together with the Institute for the Blind, to promote the launch of the menu in braille. The 15 braille burgers that were baked for this occasion generated free publicity to an estimated 800.000 sight disabled people throughout the country.

Star Wars burgers

13-1-2012

The French fastfood chain Quick is known for the burgers they sell inspired  by movies. They designed three burgers to celebrate the new Star Wars movie Phantom Menace 3D that will be released in France in February. There is the Jedi Burger (inspired by the Star Wars Characters Joda), the Dark Vador (French for Darth Vader) and the Dark Burger. The burgers are for sale in France from 31 January.

Rise of the designer bakkery

13-1-2012

In more and more locations around the world, new modern designer bakeries are opening. The  reason for this is bakeries do not want to be seen as a simple bakery with a simple selection of products. Instead, they want to add more value to the experience in a bakery, and they do so by creating a modern and designer like interior, which creates a whole new experience and feel to the businesses.

Sampling machine for adult desserts

12-1-2012

Kraft Foods has launched a sampling machine for desserts in Chicago and NYC that can recognizes faces and hands out free desserts, but only to adults. The dessert are specially prepared for the taste of adults.

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