To drunk to sing = to drunk to drive
11-6-2012
To communicate a drink-driving message to some of the heaviest drinkers on St. Patrick’s Day, the karaoke lyrics of famous Irish drinking songs carried a sobering message. As karaoke always seems like a great idea to people who’ve had a few too many, the singers unwittingly spread the message, singing an SOS to call them a taxi home. Created by Saatchi & Saatchi Frankfurt, Germany.
ProefMei food event
8-6-2012
Bergen op Zoom (the Netherlands) is 800 years old and that should be celebrated! From 7 till 10 June are the ProefMei days. Here you can enjoy the local products.
Discount on your cocktails
8-6-2012
Had a bad day on the stock exchange? Go to the Waldorf-Astoria’s Bull & Bear Steakhouse in New York. The bar is offering discounts, based on the stock market for the day. For example, if the stock has decreased by 4,5% you get $ 4.50 discount on your cocktails. The bar is known to be one of the leaders in New York.
Social media: The Fancy
7-6-2012
What to do with the several social media as an entrepreneur in the hospitality industry? Van Spronsen & Partners gives an explanation, only available in Dutch.
Grey Goose wodka
4-6-2012
This summer Grey Goose brings an innovative campaign to London. Every person has a unique taste profile, with a different reaction to: sweet, sour, salty, bitter and umami. Grey Goose aims to give cocktail drinkers a cocktail that is just right for them. Running from May until July, Taste By Appointment will introduce two tools designed to educate cocktail lovers about how to ensure the best possible drinking experience.
Invisible campaign
1-6-2012
LYNX Anarchy created a marketing campaign for a new deodorant. The advertising is not visible to the naked eye, but only with polarized sunglasses. These sunglasses were distributed by LYNX to young passengers. A new way to create attention! Perhaps it is possible to create an invisible menu. Watch the video of LYNX.
We Want Cinema
1-6-2012
At the ‘We Want Cinema’ in the Netherlands your can decide which movie you want to see, whenever you want. You can do this via the website, where anybody can create a movie event, but you can also hook up with another event. If enough people buy tickets the movie will be shown. New and old movies, documentaries and programs, the movie theatre is yours!
Taste of Amsterdam
30-5-2012
From May 31 till June 6 you can enjoy culinary delights at the Amstelpark in Amsterdam. Twelve of the best restaurants in Amsterdam will pamper your taste buds with their food; Blauw, Bolenius, Bridges, De Kersentuin, Fifteen, Lute, Momo, Sucre, The Butcher, The Harbour Club, Sushi time and Toscanini.
Taste seaweed
30-5-2012
On Saturday, June 9 you can try seaweed dishes in Scheveningen (The Netherlands). This at the official herring introduction of the new season ‘Hollandse Nieuwe’.
Hotel Stories
29-5-2012
The CODA museum in Apeldoorn (the Netherlands) created in collaboration with Saxion an exhibition called Hotel Stories. This was created to celebrate the 10th-year anniversary of the Saxion Hotel School. The stories are based on personal stories supported by music, photos, films and objects.