A sparkling taste of fashion
10-7-2013
From 6 to 16 July the area around the Gashouder factory will be transformed into the fashion destination of the Amsterdam Fashion Week 2013. After London and Berlin, the prosecco of the Italian brand Scavi & Ray will be served during the Fashion Week. So the Italian class and allure will literally be brought to Amsterdam. This prosecco is originally from Veneto and is known for its fresh and fruity aftertaste. The Scavi & Ray is characterized by the exclusive design of the bottle and its motto ‘A sparkling taste of fashion’. By the way, this fresh prosecco is also great to serve on a terrace in the sun.
Grolsch inspires with its corporate story
10-7-2013
Grolsch inspired four artists with stories from its 400 years of history. The corporate story gets a second life with these initiatives. DJ Mark Sixma produced a trance track, fashion designer Jacob Kok created a dress, writer Joost Zwagerman wrote a poem and ice sculpturer Peter Meurders created a giant Grolsch bottle. The project was part of the new Grolsch campaign “400 years of character.
Cinema in the forest
10-7-2013
The 20th Century Fox organized a pop-up movie night for the screening of a new animated film at a secret location in Paris. The pop-up cinema was located high in the trees. The new animated film takes place in a forest environment. This pop-up location gives the visitor an ultimate experience.
Edible art silhouettes
4-7-2013
A real fashionista and love to eat? Visit the lounge bar ‘Sorel’s Midtown Bar & Lounge’ at the Amsterdam Marriott Hotel on Saturday, July 6th and Sunday, July 7th. The lounge bar is fully dedicated to fashion during the ‘downtown’ program of the Fashion week, where fashion and food are the main ingredients of the lounge bar. Five conceptual dress silhouettes made from organic vegetables and fruit juices will be exhibit in the lounge bar. These dresses, also known as ‘eat patterns’ are made by the ‘Culinaire Werkplaats‘ with the aim to set people thinking about sustainability and the roll of the fashion world. The lounge bar also offers a stylish menu of fresh dishes and snacks.
No ordinary park bench in New York
3-7-2013
New York has many parks, where New Yorkers enjoy some time to relax after the working day and rest on a bench. Aircraft company Virgin Atlantic has surprised the park-goers in a funny way! Virgin Atlantic placed a red bench in the middle of a street in New York to give the people a taste of what they could expect during a flight. Watch the video to see the reactions of the people. Let this inspire you and treat the people who are sitting on a bench in the neighborhood of your restaurant with a snack or a drink. Take some pictures and publish it on your website and Social Media. Earlier we saw that people in a subway in New York were surprised with a 6-course dinner.
Vacation in your own city
3-7-2013
Inhabitants of The Hague get the possibility to stay in a hotel in their own city. The first edition of the ‘Hotel night The Hague’ will take place on September 7th and 8th. Inhabitants of the city can stay in the most special hotels for a special rate on 7 and 8 September. With the Hotel Night ticket they can also join the culinary, creative and cultural events organized by the participating hotels. The tickets are also valid for several touristic attractions. The complete program will be announced at the end of July. Earlier this year the Hotel Night was organized in Amsterdam.
The longest tasting meal
2-7-2013
Carrie and Simon from unearthed® attempted to set a world record for the ‘World Longest Tasting Menu’. On Thursday 13th June they ate 193 bite-sized courses, one from every country in the world in 24 hours (that’s 8 courses per hour). Carrie and Simon were joined by colleagues, suppliers and journalists. A team of four chefs spent 130 hours prepping and cooking the 193 dishes. All the money raised is being donated to the foundation ‘Action Against Hunger’. To get an impression of what they ate, check out the instagram feed.
Meatopia London
2-7-2013
Meatopia, a feast for the real meat lovers, will be held in London this year on September 7th for the 9th time. They promise real fire, locally sourced meat and every piece of meat will come from naturally raised animals. The meat is free of added hormones, anti-biotic and cruelty. The meat will be served nose to tail. They promise the best in beverages, live music and entertainment. Meatopia originated from NY and took place in San Francisco last year. It’s a line-up from great chefs preparing the meat, presented by Whole Foods.
Happy Meal show-boxes
2-7-2013
McDonalds has asked illustrator Helen Musselwhite to develop a series of Happy Meal show-boxes to promote reading and the natural world. The show-boxes are very detailed with beautiful prints. We wonder when the Happy Meal boxes will be released.
Ibis France
1-7-2013
A part of the Netherlands has gone on vacation last weekend. For those who drive to France the situations in the commercials of Ibis France are perhaps recognizable. Ibis offers a solution for driving at night or annoying children in the car.