The Lightbattle
16-12-2013
The director of the Rijksmuseum opened the light artwork ‘Lightbattle’ on December 12. In the bicycle tunnel of the Rijksmuseum, where hundreds of cyclists pass through every day, a red and a blue team can compete with each other during a battle. The cyclists colour all lights win. The winners get a spectacular light show. The Lightbattle uses the energy of the cyclists and can be viewed until January 19. The Lightbattle is an idea of Venividimultiplex and developed by InventDesign.
App combines food, style and music
16-12-2013
Uniqlo has introduced a new app with a combination of food, style and music. Six emerging chefs from the US have developed a total of 24 recipes with everyday ingredients and cooking techniques. The recipes are inspired by the autumn/ winter collection of the brand ‘LifeWare Philosophy’. Every chefs wears an outfit that features the colors and textures of the dish, the outfits can be purchased through the app. The app also has different cooking sounds and a timer.
Collaboration Hotel Mitland and Nimeto
13-12-2013
Hotel Mitland and Nimeto, a creative commercial intermediate vocational college, have a long collaboration history in Utrecht. Every year the Nimeto students decorate the hotel, restaurant and the bowling alley in Christmas atmospheres. Mister Wim Plijnaar is closely involved in the decoration, he is one of the four brothers that run the hotel. The example was suggested after a Tweet we sent about collaboration possibilities for hotels and garden centers for Christmas decoration.
New Martini Bar in Antwerp
13-12-2013
Because of its 150 year celebration vermouth brand Martini opened a bar in fashion city Antwerp. The designers of Puresang created a room that is plastered in Mediterranean style, has a gold plated ceiling and organic structures that seem to blend in into each other. The design of the drinks menu is magazin-ish and will change regularly as a magazine is supposed to. See the pictures.
Amount of restaurants increases despite recession
13-12-2013
This article is only available in Dutch.
Turn off your smartphone and get discount
12-12-2013
You go out for dinner with some friends but before you even know it everyone is playing with a smartphone, recognizable? Restaurant Abu Ghosh in Jerusalem started a campaign to reduce the use of smartphones during dinner. The owner Jawdat Ibrahim noticed that his guests were talking less with each other and were constantly distracted by their smartphone. Therefore guests are asked to turn off their phone during dinner. When they put off their smartphone they will receive 50% discount on their bill. Earlier we saw the ‘My phone is off for you’ campaign.
Dom Perignon Suite Amstel Hotel
10-12-2013
InterContinental Amstel Amsterdam has opened the first Champagne Suite by Dom Pérignon on October 17. The luxurious appearance and quality of Dom Pérignon returns into the interior of the suite. For the design and styling LM Flower Fashion and Puurflow were attracted. The suite is characterized by high-gloss black and silver with solid wood furniture. There is a stage for leading Dutch and international artists to exhibit their designs and creations. At this moment the exclusive soccer table by Piet Hein Eek is exhibited in the suite. In collaboration with the Nation Museum and a number of Dutch photographers hang replicas of artworks in the suite. Watch the video of the Dom Pérignon suite.
Christmas pop-up
10-12-2013
This recent year we have seen more and more pop-up stores that have made it go from hot to mainstream. Empty retail spaces fill up temporarily with stores or hospitality formulas. We also saw hotel lobbies that supported diverse pop-up formulas. So why not a pop-up Christmas store or Christmas village in your lobby? Why doesn’t your hotel collaborate with the local gardening center? They usually offer the most beautiful arrangements for the holidays and can use some extra exposure! Think of those beautiful snowy Christmas settings as in the picture that mesmerize your junior guests. This creates a win-win situation as you have great decoration and it will encourage guests to stay just a little longer, buy an extra cup of coffee. The first hotel that creates a collaboration like this will definitely earn a mention on horecatrends.com. Download our booklet ‘Christmas gestures‘ with more easily usable Christmas gestures.
Edible Christmas creations at Mandarin Oriental
9-12-2013
The Mandarin Cake Shop opened its doors in the 1970s and since 1987 Yves Matthey is the Executive Pastry Chef of this beautiful treat shop at the Mandarin Oriental. The signature items of The Mandarin Cake Shop include the cheesecake, the chocolate truffle cake, home-made XO sauce and rose petal jam, of which the recipe stays a mystery. There are beautiful (Christmas) cakes and pies for sale in the shop.
Dressing up the Christmas tree
9-12-2013
Pizza slices and boxes in the tree, spotted in New York and easily to recreate golden cutlery. A tree full of fortune cookies in a Chinese restaurant or golden chopsticks in a Japanese tree, all easy to execute ideas to customize your tree! Just consider what you sell (ice cream cones in an ice cream parlor or espresso cups in a coffee bar) and spray it in a Christmas color, easy and stylish! Download our booklet ‘Christmas gestures‘ with more easily usable Christmas gestures.
