Smells like McDonald's billboard in LeidenIn everyday settings like elevators, subways, or conference rooms, one often encounters a familiar scent: McDonald’s. Though unseen, its presence is unmistakable, akin to the brand’s iconic logo or jingle. That is why McDonald’s Netherlands leveraged their iconic smell in their latest campaign.
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
Enjoy reading!
Chef Pasquale Carfora succeeded in bringing two young Michelin-acclaimed star chefs from Italy to his restaurant in Vaassen, Gelderland. Wednesday April 17, Sara Scarsella and Matteo Compagnucci of Ristorante Sintesi (*) in Ariccia, Italy, join chef Pascale for a six-hands dinner at his restaurant Aroma Italian Fine Dining.
MGallery Collection unveils a brand-new sanctuary within a historic estate in Issy-les-Moulineaux, Domaine de la Reine Margot. Just a few miles from the heart of the French capital, guests will discover a place that encourages relaxation amid natural surroundings.
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
Enjoy reading! lees verder
Cyclists no longer have to travel to distant mountain areas in search of those extra few percentages. From now on, they can find what they need in the heart of West Flanders, Belgium. “Using the latest technology, we transform our 16 rooms, with a total of 42 beds, into altitude rooms. We simulate the same effects of altitude training,” says Frederik Van Lierde, former Ironman world champion and 2013 Sportsman of the Year and ambassador for Monte Marcella. “Moreover, we also offer altitude stimuli in many common areas, such as the food lounge, fitness and gym space, living room, wellness area, and cinema room. The more hours per day you spend in the thinner air, the better your sports result. Additionally, taking on the altitude challenge together also increases the mental resilience of the athletes. The numerous facilities at altitude make Monte Marcella unique in the world.”
Opening – Located on the west coast of Ibiza, where the breathtaking sunset sets the ambiance, restaurant Madunia will open its doors on June 8th. The name Madunia is derived from ‘Mama Dunia’, or Mother Earth, and reflects the restaurant’s connection to its surrounding nature.
Opening – Located in Amsterdam, where the Amstelveenseweg turns into Overtoom. Those visiting or living in Amsterdam can since recently visit Riot Restobar. A restobar with swagger where differences are embraced. And where the potato returns in all its glory in the dishes and drinks, such as in the house beer.
From the Easter weekend onwards, Amsterdam’s city beach Strandzuid will be open daily for a relaxed lunch, drinks or dinner again. To celebrate the transition from the wintery South Pole to the warm Strandzuid, they will kick off terrace season on Good Friday (March 29) with their traditional Beer event.
During the run-down to Easter, Patisserie de Rouw introduces a number of new creations. The distinctive chocolaterie Easter assortment has been expanded with three new chocolate figures filled with rice-crisp: the Heart Thief, Chickie and the pet hare Flappie. Furthermore, the “Wij houden van Holland” assortment will be available in their store and online after Easter. In addition, it has recently become possible to obtain the famous nougatine pie in pre-cut super tight pieces.
We think their ‘Wij houden van Holland’ assortment is absolutely great. Nice idea, if your restaurant or hotel is located in a characteristic building, to have a mini chocolate house made of this? Think KLM-style houses!
With ambitions to double innovation, Taco Bell is sharing exclusive insights into its plan to R.I.N.G. The Bell for winning in the years ahead! The read more
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
In everyday settings like elevators, subways, or conference rooms, one often encounters a familiar scent: McDonald’s. Though unseen, its presence is unmistakable, akin to the brand’s iconic logo or jingle. That is why McDonald’s Netherlands leveraged their iconic smell in their latest campaign.
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
Enjoy reading!
Chef Pasquale Carfora succeeded in bringing two young Michelin-acclaimed star chefs from Italy to his restaurant in Vaassen, Gelderland. Wednesday April 17, Sara Scarsella and Matteo Compagnucci of Ristorante Sintesi (*) in Ariccia, Italy, join chef Pascale for a six-hands dinner at his restaurant Aroma Italian Fine Dining.
MGallery Collection unveils a brand-new sanctuary within a historic estate in Issy-les-Moulineaux, Domaine de la Reine Margot. Just a few miles from the heart of the French capital, guests will discover a place that encourages relaxation amid natural surroundings.
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
Enjoy reading!
Cyclists no longer have to travel to distant mountain areas in search of those extra few percentages. From now on, they can find what they need in the heart of West Flanders, Belgium. “Using the latest technology, we transform our 16 rooms, with a total of 42 beds, into altitude rooms. We simulate the same effects of altitude training,” says Frederik Van Lierde, former Ironman world champion and 2013 Sportsman of the Year and ambassador for Monte Marcella. “Moreover, we also offer altitude stimuli in many common areas, such as the food lounge, fitness and gym space, living room, wellness area, and cinema room. The more hours per day you spend in the thinner air, the better your sports result. Additionally, taking on the altitude challenge together also increases the mental resilience of the athletes. The numerous facilities at altitude make Monte Marcella unique in the world.”
Opening – Located on the west coast of Ibiza, where the breathtaking sunset sets the ambiance, restaurant Madunia will open its doors on June 8th. The name Madunia is derived from ‘Mama Dunia’, or Mother Earth, and reflects the restaurant’s connection to its surrounding nature.
Opening – Located in Amsterdam, where the Amstelveenseweg turns into Overtoom. Those visiting or living in Amsterdam can since recently visit Riot Restobar. A restobar with swagger where differences are embraced. And where the potato returns in all its glory in the dishes and drinks, such as in the house beer.
From the Easter weekend onwards, Amsterdam’s city beach Strandzuid will be open daily for a relaxed lunch, drinks or dinner again. To celebrate the transition from the wintery South Pole to the warm Strandzuid, they will kick off terrace season on Good Friday (March 29) with their traditional Beer event.
During the run-down to Easter, Patisserie de Rouw introduces a number of new creations. The distinctive chocolaterie Easter assortment has been expanded with three new chocolate figures filled with rice-crisp: the Heart Thief, Chickie and the pet hare Flappie. Furthermore, the “Wij houden van Holland” assortment will be available in their store and online after Easter. In addition, it has recently become possible to obtain the famous nougatine pie in pre-cut super tight pieces.
We think their ‘Wij houden van Holland’ assortment is absolutely great. Nice idea, if your restaurant or hotel is located in a characteristic building, to have a mini chocolate house made of this? Think KLM-style houses!
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