Elevation Burger 1st restaurant outside US
11-2-2010
The meat used of burgers of Elevation Burger is 100% USDA certified organic, 100% grass-fed and 100% free range. The fresh fries are fried in 100% olive oil. The biological burgen chain, based in Northern Virginia, has developed rapidly since 2005. They now have 17 branches. The first branch outside of America will open in Kuwait.
Healthy products in ‘unhealthy’ packaging
11-2-2010
A French designer, Daisi Zheng, gave healthy products an unhealthy look. For example, carrots in a cigarette pacakge and blueberries in a drug package.
Glass vs plastic
10-2-2010
Yealands, a winemaker from New Zealand, produces wine in plastic bottles. These bottles are environmentally friendlier than glass bottles. The production saves 54% on CO2 and 19% on energy, compared to glass bottles. However, consumers should drink the wine within 18 months after purchase.
Burger King’s ‘Female Superfan’.
10-2-2010
Burger King changed its marketing strategy, and now focuses more on women. During investigation of “Super Fans” (frequent visitors to fast-food restaurants 9 to 10 times per month) the company discovered that 29% of the visitors is older than 50 years. The assumption that most guests are males between 18 and 34 years old turned out not to be true. Burger King now started a campaign aimed at the female “superfan”. In the US only.
Facebook Valentine’s poll
10-2-2010
Four Seasons hotels posted a poll on Facebook where people can vote what would be a truly romantic addition to a romantic stay.
Bar Battle Zandvoort 2010
10-2-2010
In Zandvoort, The Netherlanfs, three restaurants (Laurel & Hardy, The Klikspaan and Fame) initiated the Bar Battle. For 1 week,12 teams take over a bar. The teams are judged on promotion activities, special offers professionalism and skills. There are teams of the police force, de local tourist information office, drivers and other groups.
Beer-robot
9-2-2010
Students from the Middlesex University in the UK have invented a beerrobot. The robot can travel a programmed route, and everyone who wants a new beer just needs to put his glass in the holder, the robot will fill it up and continue his route.
Calvin Klein perfume from dispenser
9-2-2010
From the 7th to 20th of February several metro stations in Paris will sell Calvin Klein perfume from a vending machine. For a price of € 10,= one can buy a 15 ml bottle of perfume.
Wine-burger tasting
8-2-2010
Learn About Wine, a U.S. organization that organizes wine tastings, has a new project. They will organize tastings with different red wines combined with real American hamburgers.
Watersaving toilet
8-2-2010
This modern-style toilet is a combination of a sink and a toilet. The water that is normally flushed down the drain, is now being collected in the reservoir under the sink. It is then used to flush the toilet.