Restaurant in The Museum of Arts and Design
12-2-2010
In The Museum of Arts and Design in New York, Restaurant The Robert openend on the top floor. Besides the modern décor and modern lighting and acoustics, the restaurant is overlooking Central Park and Broadway among others.
Online shopping with an extra touch
12-2-2010
This wireless device allows Internet shoppers to feel the structure of garments or other products and smell products through scented cartridges. This allows a webshopper to better determine whether a particular product meets his or her demands.
Elevation Burger 1st restaurant outside US
11-2-2010
The meat used of burgers of Elevation Burger is 100% USDA certified organic, 100% grass-fed and 100% free range. The fresh fries are fried in 100% olive oil. The biological burgen chain, based in Northern Virginia, has developed rapidly since 2005. They now have 17 branches. The first branch outside of America will open in Kuwait.
Healthy products in ‘unhealthy’ packaging
11-2-2010
A French designer, Daisi Zheng, gave healthy products an unhealthy look. For example, carrots in a cigarette pacakge and blueberries in a drug package.
Glass vs plastic
10-2-2010
Yealands, a winemaker from New Zealand, produces wine in plastic bottles. These bottles are environmentally friendlier than glass bottles. The production saves 54% on CO2 and 19% on energy, compared to glass bottles. However, consumers should drink the wine within 18 months after purchase.
Burger King’s ‘Female Superfan’.
10-2-2010
Burger King changed its marketing strategy, and now focuses more on women. During investigation of “Super Fans” (frequent visitors to fast-food restaurants 9 to 10 times per month) the company discovered that 29% of the visitors is older than 50 years. The assumption that most guests are males between 18 and 34 years old turned out not to be true. Burger King now started a campaign aimed at the female “superfan”. In the US only.
Facebook Valentine’s poll
10-2-2010
Four Seasons hotels posted a poll on Facebook where people can vote what would be a truly romantic addition to a romantic stay.
Bar Battle Zandvoort 2010
10-2-2010
In Zandvoort, The Netherlanfs, three restaurants (Laurel & Hardy, The Klikspaan and Fame) initiated the Bar Battle. For 1 week,12 teams take over a bar. The teams are judged on promotion activities, special offers professionalism and skills. There are teams of the police force, de local tourist information office, drivers and other groups.
Beer-robot
9-2-2010
Students from the Middlesex University in the UK have invented a beerrobot. The robot can travel a programmed route, and everyone who wants a new beer just needs to put his glass in the holder, the robot will fill it up and continue his route.
Calvin Klein perfume from dispenser
9-2-2010
From the 7th to 20th of February several metro stations in Paris will sell Calvin Klein perfume from a vending machine. For a price of € 10,= one can buy a 15 ml bottle of perfume.