Coca Cola focuses on social media
17-2-2010
Coca Cola will focus more on social media. Under the guise of “be where the customer is” Coca Cola Marketing now focuses on Facebook among others. The key is to offer interesting online content, according to Coca Cola. It is supposed to work better than distributing free samples.
Environmental friendly outdoor showers
17-2-2010
These modern outdoor showers heat water by using solar energy. The only thing needed is a water pipe and the shower provides hot water.
Watching the sunset from a container
17-2-2010
In South Korea they made an observation-point from old shipping containers to enjoy the sunset. Another creative way to use old containers.
A Piagge Ape as winebar
17-2-2010
This moving winebar is part of Vini Del Monde, which does import Italian wines. This unique converted Piagge Ape can is also available for events, celebrations and parties serving the finest wines.
Hotels in fashion
16-2-2010
W Hotels is the first hotel group to hire a fashion director. Amanda Ross is assigned to design the staff uniforms and the interior of the hotel. She has worked for renowned designers like Julien Macdonald and Dennis Basso, and styled the American TV series Lipstick Jungle.
Wine-tea
15-2-2010
In the Bordeaux, France, they make a very exclusive tea. This tea is made from dried red vine leaves and seeds of red grapes. The tea can be found in the more exclusive restaurants in France.
Valentine’s capmaign by Citymarketing Groningen
15-2-2010
Research shows that an overnight stay at a hotel is the most desired Valentine’s gift. The city of Groningen in The Netherlands therefore launched a website where lovers with a webcam can make a message for their partner. After the partner has seen the message, they can book a hotel room in Groningen with one touch on the button.
Domino’s Pizza switches to electric scooters
15-2-2010
After a successful trial in Rotterdam, Domino’s pizza only wants to use electric scooters for pizza delivery within two years. The scooters are less polluting and more quite. The only problem now is that the battery runs-out rather quickly.
Working at home?
14-2-2010
This ‘Archipod’ is an excellent alternative for an office. It is elegant, spacious and can be placed almost anywhere. When the door opens up it kind of looks like a modern space shuttle.
Umbrella without sharp edges
14-2-2010
This ‘umbrella blunt‘ is designed to avoid sharp points. It is available in different colors and can handle wind speeds up to 100 kilometers per hour.