Social media ice cream vendor

21-5-2010

Utrecht has the first ice cream man who uses social media in The Netherlands. Ice cream man Martin Schuurman uses Twitter, MySpace, Facebook and Foursquare for both passing his locations as to let the consumer determine the flavour of the day. Also through promotions, like free ice cream for followers, he tries to attract consumers.

Rotating module-house

21-5-2010

This student dormroom, developed by students from the University in Karlsruhe, Germany, is unique. The inhabitant of the cylindrical room, can move the room in  different positions by rotating the cylinder. You can sit still on the bench, and if you are ready to go to sleep, move it around a bit and your bathroom is ready.  

Meat from a vending machine

20-5-2010

Izarzugaza is a highly respected butcher in northern Spain. While the meat is prepared traditionally, the marketing techniques are state-of-the-art. Last year he started selling online and ordering via touch screen, this year they installed a 24-hour vending machine, filled with the best meats, according to the season.

Meetings at great altitude

20-5-2010

Conference Hotel Kapellerput, in Heeze, The Netherlands, is currently building a classic “Kaban”. It will be a floating meeting room from 148m². It will be placed among the trees of the forest, next to the current hotel. A new dimension in meetings.

Raw chocolate for more exitement

19-5-2010

This new brand of chocolate uses cocoa which is grinded cold, so that all anti-oxidants, but also the substances that arouses loving feelings are still in the chocolate. Not only will you feel happier, the product is completely eco-friendly and gives people in Ecuador a chance to a good future.

New coffeebar in New York

19-5-2010

These two men have been operating a “coffee shop” since last weekend in the streets of New York. Where? No one knows. It just depends on where the bike is leading them. Everything is done on manpower (green engine). Even the beans are manually grinded for you. A delicious cup of coffee, if you know where to find them, anyway.

From plastic bottle to chair

18-5-2010

Coca-Cola is recycling empty cans and bottles into chairs. Not only chairs, but also jackets and other clothing will become part of the recycling program.

Not going to South-Afrcica but still want to be at the stadium?

17-5-2010

Can’t afford a ticket to South Africa? Or just not such a huge fan? There is still a possibility to watch yourself on TV. You can buy a spot on the banner of www.hetoranjespandoek.nl, which will be displayed at the match The Netherlands-Denmark. So your face will still star on TV.

Bully the competition

16-5-2010

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If you’re always standing in the shadow of the big competitor, what can you do? Seattle’s Best Coffee has the answer. Take out the competition by taking over their office. How? Watch the YouTube video.

Creative marketing really works

15-5-2010

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 This Thai producer of soda water could not break through in Thailand. Until they came up with this marketing stunt. In the months following after that stunt, sales rose from 200,000 bottles to 1,000,000 bottles. View the marketing stunt on YouTube.

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