Wine tasting with QR codes
12-4-2011
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For the first time, the QR-code is used in the wine industry. This new mobile technology is applied at Wijnen & Likeuren Dulst, Blanden (Belgium). The try-out wines come with a QR code which can be scanned with a smartphone. The code links directly to a website where all information about the wine is readable on the screen of the phone: Where is the wine produced? What is the composition? How long can I store the wine? Next to which dish can I serve this wine best?
Healthy cupcakes
12-4-2011
Petit Pois Cakes, an extraordinary line of cakes that can be eaten without any guilt. The butter in the cakes is replaced by a most unexpected and secret ingredient: vegetables. Petit Pois cakes have half the calories and fat of ‘normal’ High-Street cakes and are both gluten- and lactose-free. With the use of vegetables –which are tasteless by the way- comes a naturally longer shelf life without any additives.
No more soggy cereal
11-4-2011
“the original crispy bowl,” the tableware takes a regular bowl and puts a spiral slide divider in the middle. That way, you can put milk on one side and your favorite crispies on the other. To keep everything crunchy, rather than pouring everything together, with as result soggy cereals in a couple minutes.
Wichy’s Sushi sandwiches
8-4-2011
Wichy’s – Sushi sandwiches from Germany. Rice combined with norisheets and in different combinations; for example tomatos, lettuce, tuna, chicken, salmon and basil. Sounds like a good lunch portion of sushi lovers! Each sandwich contains between 200 and 250 Calories, depending on the combination of ingredients.
Landal Greenparks implements “glamping”
8-4-2011
With the construction of luxury safari tents, Landal Greenparks implements “glamping”. It’s a combination of glamour and camping. In other words, camping with luxury around you. Five luxurious tents will appear at Landal Coldenhove Eerbeek (The Netherlands).
Hoppa Tea
8-4-2011
Hoppa Tea is a kick-ass-tea, a slap-in-your-face tea. It is the three double espresso in teas. A cup and you’re ready for the rest of your day.
Tissot Augmented Reality Window at Harrods
7-4-2011
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Swiss watchmaker Tissot has partnered with Holition to showcase its Ladies and T-Touch collection in one of Harrods iconic Brompton Road window displays as part of the store’s new promotion celebrating all things Swiss. The window display will enable consumers to virtually ‘try on’ watches from both the Ladies and T- Touch men’s collection, and a fully interactive touch screen will allow customers to engage with a wider range of Tissot watches than ever before.
Malibu Cocktails in the supermarket
6-4-2011
Malibu Introduces Malibu ‘Ready to Serve’ Cocktail in two flavors, Tropical Caipirinha and Caribbean Cosmo. The cocktails can be served with ice. The Malibu cocktails are available at supermarkets in the spring of 2011 for € 9.99.
KLM introduces Travlr: traveling based on social media
6-4-2011
KLM introduces a new way to find your ultimate destination: KLM Travlr. It is an online search tool, based on your interests, which collects relevant content from a variety of social media sources and processeses it into a travel advice. The platform is developed by Tribal DDB.
Wine tasting via Twitter
6-4-2011
In 2008 we saw serveral organized events on Twitter, like a winetasting, organized by Bin Ends Wine in the United States. Three weeks in advance you have to order the wine, before participating on the winetasting. Nowadays more and more events are organized on Twitter, like Twiners (dinners), Twirrels (drinks) and Tweetjams.
