Open air Hotel to celebrate shortest night

21-6-2011

To celebrate the shortest night of the year, the OpenluchtHotel (Open Air Hotel) will be organized for the second time during the night of the 21st of June in Leiden (Netherlands). The city will be transformed to the largest hotel in the world. About 130 guests will have the oppertunity to sleep under the sky filled with stars, on special and monumental locations, which are disigned by artists. Before bedtime a cultural evening program will take place.

 

Funny coffee-designs

21-6-2011

This funny coffee-designs are created by Quantum Graphics for the Interpack 2011 Exhibition, which took place in Dusseldorf last May.

Pasta Wrap

21-6-2011

The American chain of Italian restaurants, Fazoli’s, developed a pasta wrap. This populair item is now filled with pasta. This product is still in a test fase, which ends on the end of July, and is available in 5 of the 250 restaurants.

Bus Stop Bakery best Studentcompany

21-6-2011

This pink bus sells cupcakes and clubcakes (combination of a waffle, clubsandwich, a hamburger and egg cake) throughout the Netherlands and at festivals. This is a concept of the Dutch patissier and Master chef Rudolf van Veen and Fontys Academy for Creative Industries, and is awarded as best Studentcompany of the Netherlands. In July the Bus Stop Bakery will represent the Netherlands during the European final in Madrid.

 

Frozen yogurt available at the train station

21-6-2011

Juice bar Shakies introduced frozen yogurt in 4 different locations on train stations; on Amsterdam Central, Amsterdam Amstel, Leiden and Eindhoven train station.  The frozen yogurt is made of organic yogurt and will be served with several fruit toppings. Next to the frozen yogurt, Shakies introduced breakfast shakes and salades as well. Untill the 11th of July you can try free samples of the new products. 

Download free music at the Morgan Hotels

21-6-2011

In partnership with RCRD LBL, Morgans Hotel Group launched a new service for her guests. By scanning QR codes of the keycards, guests can download free music and playlists, which are compiled to suit the unique feeling of each Morgans hotel.

There is an app for boiling an egg!

21-6-2011

This iPhone app for Swedish sandwich spread Kalles Kaviar not only tells you how to boil the perfect egg, it will put together a playlist that, when finished, means your egg is ready. (It’s all so you can get your egg perfectly hardboiled to accompany the caviar). It’s clearly a hit with caviar/egg lovers – the app already has more than 50,000 downloads and is the third most downloaded in the free app section in the Swedish iTunes AppStore.

 

Club Med is looking for a professional in enjoying life!

20-6-2011

This is the way to get a lot of attention in social media! Club Med (in the Netherlands) is looking for a professional in enjoying life! Through their website they are gathering potential professionals and one of them gets the job to visit 2 new resorts this year, and write about it and show photo’s via social media. This idea can also be used as concept when opening a new hotel!

 

Whopper Lust Challenge

20-6-2011

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Via Direct TV on Channel 111 you can compete in the Whopper Lust Challenge. The challenge is to watch as long as possible to a grilled burger. By pressing buttons on your remote, they measure how long you are watching. For every 10 minutes of watching, you earn a free Whopper. But when you switch to another channel, you lose all your earned Whoppers.

 

Panera cares, where you pay-what-you-can

20-6-2011

A good article at Triple Pundit about Panera Bread’s founder Ronald Shaich who started a Community Café last year where guest can-pay-what-you-can.  Bottom line: Panera Bread created the Panera foundation and after 1 year Shaich estimates that about 20% of visitors to the cafes leave more than the suggested amount, 20% leave less and 60% leave the suggested donation. On average, each cafe serves 3,500 to 4,000 customers per week and generates about 75-80% of the retail value of the food.   

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