Creative protest against anti-dancing law

15-7-2014

You’ll hear something when you listen to the Dutch Radio 1! Last week I heard a story about a protest against the anti-dancing laws in Japan from 1948. At the ‘Techno Udon-parties’ in Japan people aren’t dancing but ‘kneading’ special dough! At these parties people are provided with some Udon-dough, covered in plastic, to dance on. This way they get around the provision of the 1948 Adult Entertainment Business Regulation Law that forbids dancing in bars. The parties also exist to promote the old art of making dough. They’re even considering to bring the Udon-parties to other countries as well. ^Marjolein van Spronsen

Overheated World Cup fans receive ice-cold treat

14-7-2014

Russian soccer fans, who were in Brazil for the World Cup, were treated to a six-pack of ‘Skol’ beer entirely encased in ice. The unique packaging was designed to chill the beer without freezing it and included a handle for easy transportation. The ice-pack was designed as a reminder that packaging can be both beautiful and multifunctional. Although the video is spoken in Russian and Portuguese, the reactions speaks for themselves..

Hospitality inspection online

14-7-2014

  • horeca inspectie online

On 7 June the ‘Netherlands Food and Consumer Product Safety Authority’ started with the publication of the inspection results of lunchrooms. The reviews of over 1.600 lunchrooms can be found on the inspection card and the ‘horeca inspectiekaart’ app for iPhone and Android. Both systems help consumers find a lunchroom that scored high at the inspection.

Limited editions beer cans for Tomorrowland

14-7-2014

  • Belgische biertjes tomorrowland

For the 10 year anniversary of Tomorrowland, the festival created 10 limited edition Belgian beer cans. Each can symbolises a milestone of the existance of Tomorrowland, that is displayed by the Mainstage of that year. Tomorrowland is one of the largest festivals of the world and takes place in the Belgian Boom. The limited edition beer cans can be collected via various supermarkets.

Drinking a cup of coffee in a folded paper cup together?

14-7-2014

Nescafe inspires readers to interact with those around them and share a mug of coffee. They constructed a newspaper advertisements equipped with two foldable mugs packed with instant coffee. The paper has been distributed throughout the Parisian metro system and transforms the quite time of reading a newspaper in to a shared activity! Created by the agency Geometry Global Paris for Nescafe France.

Truffle infused beer

12-7-2014

  • truffelbeer

Brewing company ‘Moody Tongue’ from Chicago introduced truffle infused beer. Brewer Jared Rouben shaves fresh truffle through the beer during the brewing process. The truffle beer is served in the restaurant from Thomas Keller, Per Se in New York. According to the website, Fine Dining Lovers, the chef and sommelier from Per Sey combine the beer with roasted dark chocolate and truffle pudding with brioche cream and nuts. The brewer said the truffle beer will be launched the coming weeks in Chicago and is especially interesting for the high-end restaurants and hotelbars, as the price is 120 dollar.

Heetch

12-7-2014

Heetch makes it easier to enjoy a night out in Paris and tries at the same time to reduce drunk driving by offering convenience and by their pricing. Users request a ride via the app and will be matched with a nearby driver. The price of the taxi fare is based on donations with a suggested amount per distance. The average ride is roughly 30% cheaper than the running meter of a cab in Paris. They offer an alternative to the heavy weekend surcharges of their competitors. Everybody with a car can join the Heetch driver’s community.

&Samhoud places is all about the summer

12-7-2014

  • &samhoud places summer

From 13 July onwards &Samhoud places organizes a weekly ‘Feel Good Sunday Summer’ event on eight Sundays. Visitors can enjoy Happy Oysters, Street Style Fish and Gastronomical Burgers while listening to live music and DJ’s. The first ‘Feel Good Sunday package’ can be reserved for € 25,- and takes place from 12:00 till 17:00 o’clock.

Orange cocktail with Colombiana kola

11-7-2014

A nice idea for the Holland – Argentina match today; an orange cocktail with Colombiana kola. Colombiana kola is a sparkling drink from South America with a unique flavor. It is alcohol-free and has less calories and sugar than other kola brands. It exist since 1904, but recently sold in the Benelux as well by PaisaNL. PaisaNL has a social dimension by working together with local entrepreneurs and investing in local projects. The thing we like most about Colombiana kola is that it works really well in orange cocktails, what makes it perfect for the World Cup.

Chocomel tastes best when it’s ice cold

11-7-2014

This week, our colleague Jelle came across these Chocomel flyers advertising its Ice Cold Cups. Chocomel uses these Cups to promote that the chocolate milk tastes best when it’s ice cold. The Ice Cold Cup is a special freezer cup, that keeps the drink ice cold.

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