During the holidays it snows fresh ‘Brammetjes’ at Bram Ladage

7-12-2023

During the holiday season everyone is always busy and part of it is last minute Christmas shopping in crowded and busy shopping streets. Bram Ladage, known for its delicious fries, is giving shoppers in Rotterdam (The Netherlands) a great surprise this December. “To surprise our Bram fans while shopping, we sprinkle the month of December with free ‘Brammetjes’ or in English Bramlets. To warm up while shopping, or to give away to family or friends under the Christmas tree. Convenient, because then you don’t have to go into the stores for other presents,” says Isabeau Ladage, responsible for the marketing.

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#Wildplanting By Bram Ladage

7-7-2015

On 26 June, a team of Bram Ladage planted potato plants at several places in the city of Rotterdam. This #wildplanting promotion celebrates the beginning of the potato season. Potatoes plants are planted by end June and the result will be harvested at Saturday, 12 September during ‘The Potato Harvest Day’.

#wildplanten

In their video one of the potato plants is planted at the center spot of ‘The Kuip’ (football stadium of Feyenoord) and the greengrocer Mehmet was surprised. “The potato is a fine Dutch product,” said Rocco Ladage of the company. “With this wild planting promotion we want to draw attention to this wonderful natural product and invite everyone for the Potato Harvest Day.” The promotion can be followed on social media via #wildplanten.

Bram Ladage and storytelling

Bram Ladage uses storystelling to tell the story behind his company and the main product he sells. In The Netherlands we have a lot of snackbars (kind of Chips shops), Bram Ladage owns a lot snack bars in and around Rotterdam. In 2012 they organized a ‘get familiar with the origine of your fries’ day. Anyone interested could join his team at a potato farm in Numansdorp to lift some potatoes. These potatoes were processed into chips on the spot. Bram Ladage also auctioned the first crate of newly harvested potatoes, the revenue of this crate went to the Sophia Children Hospital in Rotterdam. And some golden potatoes were hidden in the field for extra prizes.

New authentic style for fries shop Bram Ladage

14-3-2014

Fries shop Bram Ladage has opened a new location in Rijswijk, the Netherlands. This was also the start of the new formula style of the famous Dutch fries shop chain. A style that matches the method and the story of Bram Ladage. Bram Ladage emphazises the origin, authenticity and the story of the potato from the ground to the fresh fries. However, the current stores didn’t radiate that feeling yet. No snack bar, cafeteria or fast food restaurant, but the new formula style radiates where Bram Ladage stands for: traditional, authentic and pure. A shop where they do something great with potato’s.

BRAM’S Gourmet Frites | Introduces a ‘Frietje Roti Stoof’

4-6-2018

From June 1, Foodies can go to BRAM’S Gourmet Frites for a very special recipe: a fries with ‘Roti Stoof’. The new stew consists of a generous topping with ingredients such as chicken masala, roti plate, sweet pickle, boiled egg, sambal and seroendeng. The recipe of this ‘stew’ was created in collaboration with the culinary team of Herman den Blijker.

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Bram’s, Gourmet Frites

2-2-2016

On 11 February Bram Ladage is opening ‘Bram’s, Gourmet Frites.’ At this new, international formula fries are prepared on a high culinary level and will be sold from a remarkable, black shipping container. The pilot store is going to be at the ‘Kop van Zuid’ in Rotterdam.

Bram’s, Gourmet Frites is going international

This new, international formula is going to be a worldwide standard for quality fries, says Bram Ladage partner Rocco Ladage. They are starting in Rotterdam but there is more and more demand from abroad. At the new concept ‘Bram’s, Gourmet Frites’ it’s about traditional preparation. The real Dutch potatoes from the Hoeksche Waard are cut into thick fries and prepared right in front of the costumers. Because these fries are so thick they absorb less fat and they also use oil with ‘good’ fats.

Collaborating with Herman den Blijker

Together with Herman den Blijker, Bram Ladage developed five new stews: Pulled pork BBQ, Captain’s beef, Asian chicken stew, the vegetarian Truffle mushroom and Pumpkin veal stew. With these stews, fries will no longer be a ‘side dish’ but a full meal component.

About Bram Ladage

Bram Ladage is a family company that’s originally from Rotterdam. But apart from Rotterdam they are getting more well known in Europe as well. Besides the formula Bram Ladage itself they also exploit BroodExpress, Ezprezzo, Ladage Events, Ladagerie and The Wold. With Bram’s they are taking the first step to go abroad.

The container is ideal for a franchise business; it will be delivered on location, it’s fully furnished and as franchisee you can start working immediately.

Trends we spotted | Week 04

29-1-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• The McDonald’s All American Games return to Houston this April.
• A new year and a new PIZOOKIE® at BJ’s Restaurant & Brewhouse®, based on a cinnamon roll.
• A bouquet of ice cream spotted in an ice cream / Bonsai tree shop in Kyoto, Japan.
• Bram ladage, a famous snack bar chain in and around Rotterdam, hands out free ‘Brammetjes’ again this Valentine’s Day.
• For the lovers of strong coffee, an Italian Iced Coffee recipe.
• Spotted in a Starbucks in Thailand, a special coffee machine to prepare coffees.
• ‘Beauty in and out’ at the ‘48 Collagen Café’ in Paris, it is opening this summer!
• Ruby Hotels opened their first hotel in Stuttgart, Ruby Hanna Hotel & Bar.
• And the floating +POOL is opening this summer in the East River in New York City.

Enjoy reading!

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The Week Without Meat & Dairy in the Netherlands

6-1-2022

The fifth edition of the Dutch National Week Zonder Vlees (Without Meat) will take place from the 7^th – 13^th of March 2022. Since the first edition in March 2018, this sustainability campaign has been an annual initiative that shows that eating less meat has a positive impact on the climate. New this year is the addition ‘& Dairy’. In addition to reducing meat, dairy also has a very dominant effect on the climate. During the Dutch National Week Without Meat & Dairy 2022, participants are therefore challenged not only to forgo meat, but also to try to replace dairy. You can register here!

In the past year we have also seen a number of restaurants and Dutch chains, such as Bram Ladage and Eazie, which responded to this Dutch week last year. It remains a great idea to tempt your guests to choose a special vegetarian menu during this week!

reading time: 2 minutes

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Trends we spotted | Week 14

7-4-2017

At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week amongst others a ‘typical Amsterdam’ dinner at the Kopstootbar and free fries at Bram Ladage.

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Best read articles in 2016

30-12-2016

At the end of 2016 we are not going to publish the ´Trends we spotted this week´. Instead of that we have collected the best read articles of last year. The top five articles are published below. We hope you will get inspired in 2017 just as you were in 2016 by our trends.

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Trends we spotted this week – week 34

26-8-2016

At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week among others: it’s raining poetry in Boston and Jamie’s Italian Restaurant in Rotterdam is donating 2 euro per sold ‘Pasta All’Amatriciana to the victims of the earthquake in Italy.

If you like to read the whole article, click the title. Enjoy reading! read more