Cake Boss opens flagship Carlo’s Bake Shop in the heart of Times Square
Interior of Buddy Valastro's new flagship Carlo's Bake Shop at Times Square
Interior of Buddy Valastro's new flagship Carlo's Bake Shop at Times Square
Interior of Buddy Valastro's new flagship Carlo's Bake Shop at Times Square
Pastry Case of Buddy Valastro's new flagship Carlo's Bake Shop at Times Square
Coming off an autumn return to television, Buddy ‘Cake Boss’ Valastro isn’t slowing down anytime soon. In fact, he’s coming in hot out of the oven with a brand new, 1,200 square foot flagship Carlo’s Bake Shop right in the heart of Times Square at 1500 Broadway. The new location is a sweet glimpse into the future of the historic Hoboken bakery with whimsical elements combined with the old-school tastes and charm of the popular bake shop. Carlo’s Bake Shop Broadway is now open seven days a week 7 a.m.-12 a.m.
I used to watch Cake Boss with my daughter and I presume that many people between 20 and 25 years old watched it as well! His 38th and new location on Times Square will probably be a popular site to visit for tourists! ^Marjolein
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Dream of parents realized | Cake Boss about Italian pastries
“We’re so excited to usher in the new generation of Carlo’s Bake Shop, starting with this new flagship location in the heart of New York City,” says celebrity chef and baker Buddy Valastro aka Cake Boss. “Taking this 114-year-old traditional bakery from 1910 to 2024 was my parents’ dream, and my life’s work, and to do it with my wife, kids, sisters, and their families has been one of the best experiences of our lives. I know my parents’ dream of bringing Italian pastries to popularity has been realized through their kids.”
Italian pastries with American flavors
Sweet lovers can enjoy a variety of iconic treats and pastries, including a variety of cannoli, fan-favorite lobster pastry tails, cheesecakes, tarts, sweet-stuffed pastry pockets, special monthly desserts conceived by Valastro himself, and more. Carlo’s famous cakes are also available whole or by the slice, and a variety of cookies, including Chocolate Chip, Snickerdoodle, Peanut Butter, Sugar, Seasonal Fondant, and Oatmeal, will satisfy your sweet tooth for a midday pick-me-up or to bring-home for dessert. Carlo’s Bakery also carries new savory options featuring Bakery-Style Pizza, Breakfast Sandwiches, and a variety of fresh breads made daily in-house. Location-exclusive merchandise is available for Carlo’s and Valastro fans.
Design | Sculpture of Cake Boss’ Buddy Valastro at work
Carlo’s Bake Shop combines convenient grab-and-go ordering with limited seating, including a shared patio space (weather permitting). With a whimsical décor sure to make Willy Wonka jealous, Carlo’s is an ode to Valastro’s mastery, featuring a captivating sculpture of Buddy at work, surrounded by hand-sculpted confections and iconic NYC-themed décor, as designed by long-time design partner, Celano Design Studio Co.
The artistic undertaking was conceived and created by a team of local artists helmed and installed in part by Jerome McCroy. Using a handful of artists, including Urbano Maher (statue of Valastro and cake table) and Dane Castoro (pastries), this one-of-a-kind sculpture took nearly half a year and advanced 3-D imaging combined with traditional sculpture technique to complete. Past collaborators McCroy and Danny Cortes chose artists Ed Rivera and Mike See to handle the visual fabrication installation, including metal ribbons made by High Impact Sign & Design in Las Vegas. The space is brought together by Neon Signage from Canvas Freaks and a multi-dimensional media wall by Soundworx in the back of the bakery, giving visitors an exciting look into the Valastro family world.
We recently wrote about the opening of the Tempo by Hilton Times Square – it might be an idea to combine a visit to both!
Website: Carlo's Bake Shop
