2-32012

Too Good to Waste extends shelftime

2-3-2012

The winner of the Battle of the Cheetahs on the first of March is the ‘Too Good to Waste’ team. The team stimulates food producers to use almost expired fruits and vegetables from supermarkets. Food producers use this ‘waste’ to make juices and soup and extend shelf time after the transformation. Supermarkets don’t have to pay for their waste and the food producers are provided with cheap resources. Both can profile themselves as waste friendly.

Package design by Janneke Hoeben

Bron: Van Spronsen & Partners horeca-advies

Website: Battle of the Cheetahs

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Too Good to Waste extends shelftime

2-3-2012

The winner of the Battle of the Cheetahs on the first of March is the ‘Too Good to Waste’ team. The team stimulates food producers to use almost expired fruits and vegetables from supermarkets. Food producers use this ‘waste’ to make juices and soup and extend shelf time after the transformation. Supermarkets don’t have to pay for their waste and the food producers are provided with cheap resources. Both can profile themselves as waste friendly.

Package design by Janneke Hoeben

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