22-112013

Champagne vending machine

22-11-2013

To approach the shoppers in the British department store Selfridges in London, Moët & Chandon sells mini champagne bottles in a vending machine. The champagne vending machine is located at the Christmas section at the department store. The 200ml bottles cost $29,- and are packed in a gold with crystal packaging. Moët & Chandon wants to make the luxury drink more accessible to a broader audience.

Bron: PSFK

Website: Moet&Chandon

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Champagne vending machine

22-11-2013

To approach the shoppers in the British department store Selfridges in London, Moët & Chandon sells mini champagne bottles in a vending machine. The champagne vending machine is located at the Christmas section at the department store. The 200ml bottles cost $29,- and are packed in a gold with crystal packaging. Moët & Chandon wants to make the luxury drink more accessible to a broader audience.

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