Cheers to Sochi

23-1-2014

During the Winter Olympics in Sochi, fans can send their favorite athlete a personal message. Via the site ‘Cheers to Sochi’ or Twitter #cheerstosochi messages can be sent and McDonald’s will deliver them to the athletes in a special way. McDonald’s ensures that the messages are projected on a screen in the Olympic Village and athletes can print their favorite posts on a wrist-ribbon and respond to their fans through Twitter.

Website: Cheers to Sochi

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